As a Content Marketing Lead, you’ll be:

• Owning content marketing at Krepling – establishing best practices for the company, steering us as we scale the team 3x over the next year, pushing the team’s growth and brand, and unlocking maximum value to improve our end to end delivery

• Managing end-to-end development of content with internal teams, ensuring all production deliverables are met on-time and within scope on multiple concurrent projects

• Expertly and independently communicating product messaging into accurate, targeted, and compelling content

• Working closely with the go-to-market teams, develop and write email nurtures

• Working cross-functionally with Strategic, Corporate, and Product Marketing to provide content and copywriting support

• Writing and editing blogs and case studies

• Synthesizing messaging and expertise from Product Marketing into accurate and compelling content

• Participating in pitching articles and creative content ideas

• Contributing results to content marketing initiatives and OKRs

• Managing content production from start to finish

• Creating content including blog articles, infographics, eBooks, web pages, white papers, webinars, and reports

• Tailoring content to buyer personas and segments

That being said, these role responsibilities are just the start! At Krepling, we encourage you to contribute wherever your interests take you — and shape your role accordingly. 

However, even if you don’t meet 100% of the above qualifications, you should still seriously consider applying. Studies show that you can still be considered for a role if you meet just 50% of the role’s requirements.

At Krepling, our team is focused on creating an economic impact in the commerce hemisphere and is devoted to enabling leading brands and entrepreneurs to grow in a centralized space.

Our mission and brand

Our Krepling brand is unique and aims to be the leading all-inclusive commerce platform that centralizes the online brand-building experience for entrepreneurs, SaaS, small-business-owners, and enterprises across the globe. All without the technical knowledge required.

The Krepling brand is a strong reminder of our commitment to making digital commerce easy for everyone, and this is how the brand should be perceived – straightforward and all-inclusive. These principles should guide all forms of brand communication.

A successful brand is an emotional tie that binds stakeholders and customers alike, establishing an expectation of quality and consistency, and ultimately adding value that goes beyond service.

Our brand quality is strengthened by providing a unique, strong, and consistent visual language, therefore the guidelines provided here should be strictly adhered to in order to reflect the highest standards of quality in all our material.